Sail to Alaska with IEEE-USA! IEEE-USA's cruising saga continues in 2024 to the magnificent, wild Alaskan frontier. Building off of the success of IEEE-USA’s 50th Anniversary Cruise, IEEE-USA will be hosting a 7-night Alaska Cruise 9-16 September 2024. We’ll be cruising in style aboard Royal Caribbean’s Quantum of the Seas from Seattle to stops in Sitka, Skagway, Juneau, and Victoria, BC, before concluding our cruise back in Seattle. Please remember that to participate in the IEEE-USA Alaska Cruise activities, you must book through the (https://cruise.ieeeusa.org). Details: (https://cruise.ieeeusa.org/) Bldg: Smith Cove Cruise Terminal at Pier 91, Port of Seattle, 2001 West Garfield Street, Seattle, Washington, United States, 98119

Google search for the term ‘software defined vehicles’ returned about 646M results in 0.33 seconds. The automotive industry is awash with this new buzz phrase. In their report “Rewiring car electronics and software architecture for the Roaring 2020s,” futurists from McKinsey & Company are heralding sweeping industry transformation both technically and commercially. We, GM, are making a splash with our Ultifi Platform that reimagines what it means to own and experience a vehicle and to grow revenue beyond vehicle sales. But what does all this mean for our vehicles – where the rubber meets the road, literally?! This talk will explore the software defined future from a vehicle point of view. Using examples of core vehicle functions like motion control – embedded software that makes our vehicles stop, turn & go – we will dive into the challenges and opportunities that lie ahead and how we can all engage and shape this exciting future. Speaker(s): Dr. Ganguli Virtual: https://events.vtools.ieee.org/m/422759